Santas Virgin

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Log in or go back to the homepage. Virgin Atlantic and Microsoft arranged a surprise visit from Santa for passengers during a transatlantic flight to Boston from London this week. At Heathrow airport, each of the passengers was given a Microsoft Windows tablet before boarding the plane in London.

While on board, passengers could log on to Microsoft's Norad Track Santa service, which follows his movements around the world in the run-up to Christmas, and enjoy a live chat as he flew his sleigh over the Atlantic. As the flight passed over Greenland, Santa appeared to radio the Virgin Atlantic pilots flying the aircraft, asking for permission to land on the plane -- he wanted to give his reindeers a rest, get some refreshments and say hello to the kids on board.

The pilot was in on the act, announcing to the passengers, "If my eyes aren't playing tricks, I think I can actually see a sleigh and a reindeer. A simple projector was used on the ceiling of the plane to make it look like passengers could see, through glass panels, Santa's reindeer landing on the roof. Santa jumped out of the sleigh, wiped the snow from the roof and waved hello to the people inside. Moments later, Santa appeared in the plane cabin. He stopped to pose for selfies before announcing that the tablets could be kept as a gift, and then disappeared back into the night sky.

Debbie Hulme, head of customer experience at Virgin Atlantic, said in a statement, "We wanted to offer something extra special for families flying with us this Christmas…We decided to partner with Microsoft… [which] is also providing us with the analytics to look at how passengers interacted with the technology so we can work out what they enjoyed the most. Her image is a staple in esoterica shops.

The establishment of the first public shrine to the image began to change how Santa Muerte was venerated. The veneration has grown rapidly since then, and others have put their images on public display, as well.

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In , Enriqueta Romero decided to take a life-sized statue of Santa Muerte in her home in Mexico City and build a shrine for it, visible from the street. The shrine does not hold Catholic masses or occult rites, but people come here to pray and to leave offerings to the image. This statue of the saint features large quantities of jewelry on her neck and arms, which are pinned to her clothing. It is surrounded by offerings left to it, including: Enriqueta Romero considers herself the chaplain of the shrine, a role she says she inherited from her aunt, who began the practice in the family in For many, this Santa Muerte is the patron saint of Tepito.

On the first day of every month Enriqueta Romero or one of her sons lead prayers and the saying of the Santa Muerte rosary , which lasts for about an hour and is based on the Catholic rosary. This Santa Muerte is dressed as a bride and wears hundreds of pieces of gold jewelry given by the faithful to show gratitude for favors received, or to ask for one. The celebration officially begins at the stroke of midnight of November 1. About 5, faithful turn out to pray the rosary. For purification, the smoke of marijuana is used rather than incense , which is traditionally used for purification by Catholics.

Food such as cake, chicken with mole , hot chocolate, coffee, and atole are served during the celebrations, which features performances by mariachis and marimba bands.

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The religion of Santa Muerte is present throughout the strata of Mexican society, although the majority of devotees are from the urban working class. The phenomenon is based among people with scarce resources, excluded from the formal market economy, as well as the judicial and educational systems, primarily in the inner cities and the very rural areas.

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Devotion to the image peaks during economic and social hardships, which tend to affect the working classes more. Santa Muerte tends to attract those in extremely difficult or hopeless situations but also appeals to smaller sectors of middle class professionals and even the affluent. The worship of Santa Muerte also attracts those who are not inclined to seek the traditional Catholic Church for spiritual solace, as it is part of the "legitimate" sector of society.

Many followers of Santa Muerte live on the margins of the law or outside it entirely. Many street vendors, taxi drivers, vendors of counterfeit merchandise , street people, prostitutes , pickpockets , petty drug traffickers and gang members who are part of the religion are not practicing Catholics or Protestants, but neither are they atheists. In essence they have created their own new religion that reflects their realities, identity, and practices, especially since it speaks to the violence and struggles for life that many of these people face.

With the exception of some artists and politicians, some of whom perform rituals secretly, those in higher socioeconomic strata look upon the veneration with distaste as a form of superstition. Santa Muerte is also seen as a protector of homosexual, bisexual, and transgender communities in Mexico , [32] since many are considered to be outcast from society. Her intercession is commonly invoked in same-sex marriage ceremonies performed in Mexico. In the Mexican and U.

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Altars with images of Santa Muerte have been found in many drug houses in both Mexico and the United States. In December , the self-proclaimed bishop David Romo was arrested on charges of banking funds of a kidnapping gang linked to a cartel.

He continues to lead his sect from his prison, but it is unfeasible for Romo or anyone else to gain dominance over the Santa Muerte religion. Her faith is spreading rapidly and "organically" from town to town, so that is easy to become a preacher or messianic figure. Drug lords, like that of La Familia Cartel, take advantage of "gangster foot soldiers'" vulnerability and enforced religious obedience to establish a holy meaning to their cause that would keep their soldiers disciplined.

Santa Muerte is a multifaceted saint, with various symbolic meanings and her devotees can call upon her a wide range of reasons. In herbal shops and markets one can find a plethora of Santa Muerte paraphernalia like the votive candles that have her image on the front and in a color representative of its purpose. On the back of the candles are prayers associated with the color's meaning and may sometimes come with additional prayer cards. The candles are placed on altars and devotees turn to specific colored candles depending on their circumstance. Some keep the full range of colored candles while others focus on one aspect of Santa Muerte's spirit.

Santa Muerte's image as satanic or evil has been derived from her association with drug trafficking and the dead bodies found at her altar, however, the specific colors for the candles indicate that Santa Muerte's devotees stem from many walks of life beyond crime, violence, and the drug trade.

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Santa Muerte is called upon for matters of the heart, health, money, wisdom, and justice. There is the brown candle of wisdom, the white candle of gratitude and consecration , the black candle for protection and vengeance, the red candle of love and passion, the gold candle for monetary affairs, the green candle for crime and justice, the purple candle for healing. The black votive candle is lit for prayer in order to implore La Flaca's protection and vengeance. It is the lowest selling candle due to its association with "black magic" and witchcraft.

It is not regularly seen at devotional sites , and is usually kept and lit in the privacy of one's home. To avert from calling upon official Catholic saints for illegal purpose, drug trafficker will light Santa Muerte's black candle to ensure protection of shipment of drugs across the border. Black candles are presented to Santa Muerte's altars that drug traffickers used to ensure protection from violence of rival gangs as well as ensure harm to their enemies in gangs and law enforcement.

As the drug war in Mexico escalates, Santa Muerte's veneration by drug bosses increases and her image is seen again and again in various drug houses. Ironically, the military and police officers that are employed to dismantle the White Lady's shrines make up a large portion of her devotees. Furthermore, even though her presence in the drug world is becoming routine, the sale of black candles pales in comparison to top selling white, red, and gold candles.

One of Santa Muerte's more popular uses is in matters of the heart. The red candle that symbolizes love is helpful in various situations having to do with love. Her initial main purpose was in that of love magic during the colonial era in Mexico , which may have been derived from the love magic being brought over from Europe.

Her origins are still unclear but it is possible that the image of the European Grim Reaper combined with the indigenous celebrations of death are at the root of La Flaca's existence, in so that the use of love magic in Europe and that of pre-Columbian times that was also merging during colonization may have established the saint as manipulator of love. The majority of anthropological writing on Santa Muerte discuss her significance as provider of love magic and miracles. In contrast though, the red candle can be prayed to for help in ending a bad relationship in order to start another one.

These love miracles require specific rituals to increase their love doctors power. The rituals require several ingredients including red roses and rose water for passion, binding stick to unite the lovers, cinnamon for prosperity, and several others depending on the specific ritual. The Vatican has condemned the "cult" of Santa Muerte in Mexico as blasphemous and satanic , [3] calling it a "degeneration of religion".

Catholics say that Santa Muerte is an idol , the worship of which has been rejected by Yahweh in the Old Testament. Veneration of this or any other idol can be a form of inadvertent devil-worship, because regardless of the intent of the worshipers, the devil can trick people into doing such things.

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2. Kandy,, The Failed City.
3. Holiday Gift Guide, Secret Santa, Stocking Fillers & more | Virgin Megastore | Virgin Megastore.
4. Gift This Season.
5. Santa Muerte.
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Priests regularly chastise parishioners, telling them that death is not a person but rather a phase of life. Other reasons the Mexican Catholic Church has officially condemned the worship of Santa Muerte is that most of her rites are modeled after Catholic liturgy , [2] and some Santa Muerte devotees eventually split from the Catholic Church and began vying for control of church buildings.



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The Santa Muerte religion was established in the United States circa , brought to the country by Mexican and Central American migrants. In some places, such as Northern California and New Orleans, her popularity has spread beyond the Latino community. Conference of Catholic Bishops has not issued an official position on this relatively new phenomenon in the country.

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From Wikipedia, the free encyclopedia. Revista Psichologia in Spanish. The New God in Town". Retrieved 4 December Editores Mexicanos Unidos, S. Milenio semana in Spanish. Archived from the original on Santa Muerte, the Skeleton Saint, R. La Cronica de Hoy in Spanish. El Porvenir in Spanish. Out In The Bay. A Catholic Saint and an Aztec God".

The Last Word On Nothing. Andrew; Borealis, Sarah Origin and Development of a Mexican Occult Image". Journal of the Southwest.