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CIM Coursebook 08/09 Assessing the Marketing Environment (Official CIM Coursebook)

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Assessing the Marketing Environment Section 1

The only study materials to be endorsed by The Chartered Institute of Marketing CIM , all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann.


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Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Toon meer Toon minder. Lees de eerste pagina's. The Sales Manager's Guide to Greatness. The Competitive Advantage of Regions and Nations.

CIM Coursebook Assessing the Marketing Environment (Official CIM Coursebook)

The Successful Sales Manager: The Globalisation of Corporate Governance. The Republican Abdication of Freedom. How to Make Money: Out of the Question. Sharing in the Success of the Digital Economy. Content Marketing In A Week.


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    Sales Target Assurance Planning. Assessing the Marketing Environment.

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